Women's Day

This year I've decided to get more interactive to celebrate the day and discuss sexism using poweful images. 

This year's logo for International Women's Day  is #PressforChange, so everybody should start by condemning campaigns and attitudes we see in everyday life without even realising. That would be a great way to press. 

The UN Secretary- General António Guterres has said : 

 "On International Women’s Day, let us all pledge to do everything we can to overcome entrenched prejudice, support engagement and activism, and promote gender equality and women’s empowerment."  

Two of the targets of the 2030 Agenda are: 

• End all forms of discrimination against all women and girls everywhere.
• Eliminate all forms of violence against all women and girls in the public and private spheres, including trafficking and sexual and other types of exploitation.

We all know that publicity uses women to increase sales and "attract" customers,these are forms of discrimination and exploitation.  Here you can see some examples:

and even we see advertisements or campaigns that are not as appropiate as they seem.

 

 But I want to highlight the sexism and discrimination present in sport, specially in the press, where women are seen as something beautiful, wearing sexy outfits, it's not their sportive achievents what matters to sell more.

Colombian Cyclist team

 



 


Are all the hightlighted things important?
 What is relevant here? 

All of us shoud stand up,  fight against this and try to get the targets of the agenda before 2030.